[Author: Cindy Feldman, 05.20 | Keyword: Marketing, Texting] With a 98% read rate, text messaging has become a popular and effective marketing trend. Nine out of 10 consumers prefer to text with businesses and text messages are more likely to be read than emails. But as more companies adopt text messaging, you’ll need to keep… Read More »
[Author: Cindy Feldman, 07.17 | Keywords: Marketing, Social Media, LinkedIn] The Benefits of a LinkedIn Business Profile It’s fair to say that social media has become huge in today’s society, and believe it or not, it has also become a huge tool for businesses. While social media might not be your forte, you may want to… Read More »
[Author: Cindy Feldman, 05.17 | Keywords: Marketing, Work Ethic] Smart people know the importance of shifting gears on the weekend to relaxing and rejuvenating activities. They use their weekends to create a better week ahead. This is easier said than done, so here ís some help. The following are some things that you can do to… Read More »
[Author: Cindy Feldman, 03.17 | Keywords: Marketing, Logo, History] We call ourselves INEDA. Same company. Same name. Now with a refreshed, new look to better represent who we are and where we’re headed in the future. We’ve always been about serving and advocating for equipment dealers and always will be. But even so, our business has evolved during… Read More »
[Author: Cindy Feldman, 01.17 | Keywords: Marketing, Social Media] Leveraging the power of social media marketing can help elevate your dealershipís customer base in a dramatic way. But getting started without any previous experience or insight might be intimidating. It is important to understand social media basics. From maximizing quality to increasing your online entry points, abiding by… Read More »
[Author: Cindy Feldman, 11.16 | Keywords: Marketing, Emojis] Mobile messaging app and emoji use has reached widespread adoption as a way consumers express themselves, according to the newly released “2016 Emoji Report.” The report shows monthly active use of messaging apps has eclipsed social media, and daily use is rapidly accelerating. On a monthly basis, Facebook… Read More »