Responding to a Down Ag Economy
[Source: Agri-Marketing, 11.2015 | Keywords: Economy, Downturn] It’s no secret that the U.S. ag economy is in a downturn. But what many ag marketers donít know is that the economic slump presents a wealth of opportunity ñ both for farmers and agri-business. Coming off five consecutive years of net farm income nearing $100 billion, 2015 will be the first year to see a sizable drop in net farm income to a predicted $58.3 billion, according to the USDA. Low commodity prices have put the brakes on the ag economy, creating uncertainty and hesitancy among farmers and agri-marketers. Why the Downturn? It’s… Read More »