Territory Assignment Ruling and Its Implications for Ag Dealers

[Source: Ag Industry Watch, 07.06 | Keywords: Dealer Relations, Territory] A recent ruling by the Wisconsin State Supreme Court may cause equipment makers to think twice before arbitrarily reassigning the territories of their dealers. In a case that pitted Harley-Davidson Motor Co. against its Racine, Wis., dealership, the court ruled that territory assignments are an essential part of motor vehicle dealer agreements. In a unanimous ruling, the court reversed a 2nd District Court of Appeals decision that said Harley did nothing wrong when it moved a ZIP code out of Racine Harley-Davidson, Inc.’s territory and assigned it to neighboring Uke’s… Read More »