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Delivered by mail and electronically, each issue of our Retailer magazine contains a variety of unique features written by industry and staff experts – necessary, pertinent information you simply cannot find anywhere else. In addition, Retailer has a variety of regular columns that give readers the authoritative “inside track” on regulatory, legislative and field issues, written and supported by our team. [Circulation – 750]

Cover page of the Q4 Retailer magazine
Focus on New Normal Sept/Oct 2020
Focus on Moving Forward Nov/Dec 2020
Focus on Customer Success Q1 2021
Focus on Embrace Change Q2 2021
Focus on Customer Experience Q3 2021
Focus on Company Culture Q4 2021


Delivered via email, each issue of RoundUp highlights the most current news items and collects manufacturer, dealer and industry news in a compact and concise format easy for the reader to digest. [Open Rate – 50% | Click Rate – 75%]

Advertise with us! Our publications provide:

Visibility to dealer members and associate members

  • Surveys show both Retailer and RoundUp hold equal value to our members. They read the advertising in addition to the editorial and use both to guide their spending.

A growing list of premium readers and consumers

  • Not only dealer members, but associate members, manufacturer executives, specialty manufacturers, ag business partners and other affiliates located across 27 states, 2 Canadian provinces and France, read our publications.

[2022 Advertising Rates]